Important to keep in mind is that job applicants and human resource professionals must all be reading from the same playbook.

Human Resource professionals have a tough job these days. They are finding themselves challenged in ways they haven’t before had to consider. Now, in addition to routine background checks, drug tests, and verification of education and employment, human resource professionals are faced with one more significant check: social media.

• Does your prospective hire have a Facebook page?
  What kind of information is housed there, and what does this say about the type of employee you’ll be hiring?
• Is the candidate on LinkedIn?
  Is the information up-to-date and professional? How are job applicants positioning themselves to optimize your company?

Important to keep in mind is that job applicants will be trying to wow you in exciting new ways. They’ll be focusing their efforts on what *you* need, as opposed to what *they* want. And that’s a good thing.

But in order to really know what each party is getting, job applicants and human resource directors must be reading from the same playbook.

And that’s how The Online Job Search Survival Guide can help by offering practical advice on seeking out and understanding potential new hires’ online identity before you hire them.

How will candidates be positioning themselves? Find out now.

In today’s job climate of limited job openings and doing more with less, making the right choice in hiring candidates is not only important—it’s critical to your bottom line.

Is your human resources department prepared to identify just who they are hiring based on candidates’ online identity? Find out now.